About the client

Dr. Ronald Roos is a seasoned executive specializing in restructuring, finance, and capital market transactions, with over 20 years of experience as a CEO, CFO, and CRO. Known for his strategic expertise, Dr. Roos has successfully guided numerous companies through complex transitions and crises.

His goal for this project was to establish a strong digital presence where clients and partners could easily view his professional mandates, credentials, and areas of expertise. This online profile would enhance his visibility and credibility in the industry, providing a polished, easily accessible overview of his work and achievements.

About the project scope

I managed the creation of Dr. Roos's professional brand and website as part of the agency d_tre GmbH.

This included overseeing the branding (logo, colors, etc.), web design, and development. The goal was to create a professional, mobile-friendly site that effectively represented Dr. Roos's experience and expertise. Additionally, I provided guidance on LinkedIn strategy and content.