Hi, I'm Lara.
Your sparring partner
for all things ONline.
Based in Berlin
About
WHAT I DO
WHAT I DO
Holistic Webdesign
I design and build modern websites [in Webflow, Shopify or Wordpress] that are consistent with your brand and loved by your audience.
Online Marketing Consulting
I help you to build an online marketing strategy to reach your desired target audience via channels like your website [SEO], social media [Instagram, LinkedIn, Facebook,YouTube] and your newsletter.
Personal Branding
You need support building your personal brand? Using interactive workshop formats, we will develop your branding and positioning strategy together.
Project Management
You are planning a large project in the fields of UX/UI, webdesign or online marketing? I got you covered coordinating teams, vendors, stakeholders, budgets and timelines.
WORK
The goal of this project was the transformation of a yoga studio into a personal brand. It involved a thorough re-branding process developing a new brand identity and positioning, followed by a complete re-design of the website and a new online marketing strategy.
Transformation of a yoga studio into a personal brand including a website relaunch and new online marketing strategy.
The ABURY Foundation, a non-profit organisation initiating projects to support women empowerment and education in Africa, were in need of a new website highlighting their projects in a clean, modern way. The project involved the design and the development of the multi-language site in Wordpress.
Design and development of a multi-language-site on WordPress for a non-profit organisation.
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Sweetz United is a new online shop offering a large variety of sweets and snacks for everybody. The webshop was built in Shopify and stands out due to the smooth User Experience, complex filter functionality and high performance.
Design and development of a multi-language webshop for inclusive sweets and snacks.
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During this project I took on the role as project manager, coordinating various freelancers and agency employees in the fields of web design, web development, SEO and content. The project goal was the re-design and relaunch of the Elysium Solar website to present the start up in a professional, modern and interactive way.
Management of re-design and relaunch of a professional, brand-aligned startup website.
The ABURY Shop, a project by the ABURY Foundation, was polished with a complete new design. The main goal was to move from a standard shop selling many different types of handmade products to a professional, high-end boutique using storytelling as a means to stand out. The shop was built in Shopify.
Mobile-first design and development of an online shop in Shopify.
OTHER PROJECTS
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By the way, I'm a fast learner. But if there's a task out of my scope of expertise, I have a fantastic network of professionals that can cover all the things I can't.
COOL, LET'S TALKAnd if you were wondering, here is what others experienced while working with me:
Reviews
"Lara has been my personal game-changer. With focus and clarity, she created a solid foundation and a marketing strategy that felt so perfectly aligned with me that I could hardly wait to put it into action. Now, I love marketing because Lara offered me a way to approach it that feels completely authentic and like home."
"Lara is extremely creative and has a great feeling for wordings, colours and designs (and she is a perfectionist in a positive way). With her open-mindedness and social skills she also motivated our international team constantly!"
"Having a single point of contact who understands all aspects of the project was invaluable, and her friendly, fun approach made it feel like we were working with a friend rather than just a business partner."
"Working with Lara was simply fantastic! She is very competent and implemented my shop's requests incredibly quickly. The design of my shop turned out perfectly and aligns exactly with my brand. I was especially impressed by the comprehensive support: from the initial discussions to the launch and beyond – everything from a single source!"
Blog
